RESOURCES

Idea: form (link)

Key reference: Design for Interaction: Ideation and Design Principles

…..Structuring brainstorming framework:

Task specific: UX behaviors

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Creating concepts and structured brainstorming:

Creating concepts:

The purpose of brainstorming is not to find the one perfect design for your project. That will come later. Instead, the reason to ideate is to generate many concepts as rapidly as possible. At this point in the design process, quantity — not quality — is what matters the most. You want a wide variety of concepts that approach the project from a wide variety of angles. Even ideas that seem outlandish and completely unfeasible are welcome.

Your homework – six ideas (due 9/19):

In the below homework assign, each student is to create six concepts – three each themes / topic assigned. Initially, for the homework, focus only on interpreting the two provided themes / topics, in red below. Use this form (link) to ideate on. Bring these six ideas to the class for further brainstorming – in a team session.

How to work / Structured Brainstorming:

Without any structure, it is easy to stall after one or two ideas or simply stare at a blank page. For our purposes as structured brainstorming, use the below topical assigns and framework as a place to start. Not one perfect idea, but multiple ways to interrogate a topic. Do this as an individual – on your own.

Homework – assigned 9/17 (end of SAS workshop):

1. First, do some short-term research of the broad topic as homework, as catalyst to your structured brainstorming described below. Eventually, you are not limited to these, but start as assigned. This, assuring class breadth.

2. Then, Interpret the assigned topics. That is, identify specific angles or issues into the topic.  (Yes, it possible some may eventually overlap – but for now, consider discrete).

3. Use the framework below (and link here – under structured brainstorming) for each of the discrete six ideas.

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In-class brainstorming – 9/19

4. In the classroom session (only), you should use / think about the UX behaviors (as appropriate – you pick best fit) to further explore ideas at the ‘task specific level’ (smaller than concern with systems level concern). Don’t worry about refining “a” final idea, at this point.

5. In doing steps 1 thru 4, all could inform specific BISd ideas and entity possibilities, such as: programs, business, organization, etc. – that may scale to the systems level. This is for later, however.

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Broad Topic EXAMPLE (each team below, starts with two):

Sustainability

Health / Wellness

READ: Structuring brainstorming framework:

(apply the entire framework to each of the six ideas) 

• Pain Points
• Opportunities. 
• Process Moments (for example, could think of a ux behaviors here)
• Personas / possible audiences (here, think of who the interest might serve)

Task specific level, example (only for classroom ideation / discussion sessions):

LINK: UX behaviors

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* Short term team and topic assigns – bring six ideas to class (9/19), related to numbered ASSIGNED topics below. 3 discrete ideas per topic. Use this idea form. – for the six ideas brought to class.

Natacha Bomparte, Jane Thomas, Michael Zamojcin, Kevin Walser

@ 1:45, start brainstorming with your assigned group.

First discussing the six ideas.

POST PHYSICALLY, THE FIRST SIX IDEAS ONLY – each team member, on wall / table, etc. – leave for next group.

1. Sustainability

2. Health / Wellness

@ 2:30 switch to 3 and 4, structure brainstorm – add new ideas, etc.

@ 3:15 Break

@ 3:30 switch to new brainstorm topics – in numerical order (5, 6).

@ 4:15 – combine with next TEAM (7, 8), now team of 8 students – brain dump session.

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Olivia Bryant, Shirley Chen, Andrew Thornton, Sarah Foltz

3. Disability / Inclusion

4.Cultural

@ 2:30 switch to 5 and 6

@ 3:15 Break

@ 3:30 switch to new brainstorm topics – in numerical order (7, 8).

@ 4:15 – combine with next TEAM (9, 10), now team of 8 students – brain dump session.

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Shemayeh Hart, Asumi Hassan, Zoe Hausman, Kenneth Wical

5. Artificial intelligence

6. Fashion

@ 2:15 switch to 7 and 8

…and so on.

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Haley McCay, Amy Nailor, Anne McDonald, Andy Hilts

7. Social advocacy

8. Mobility

@ 2:15 switch to 9 and 10

…and so on.

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Harrison Kratzer, Holly Grobholz, Thomas Conekin, Caitlin Rathvon

9. Exhibition

10. Politics

@ 2:15 switch to 11 and 12

…and so on.

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Lillian Reed, Alyssa Smith, Christian Townsend, Malik Walker

11. Gaming

12. Commerce

@ 2:15 switch to 13 and 14

…and so on.

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Sarah Colby, Megan West, Katy Spore, Micaelah Scott, Stephen Church

13. Cities

14. Software

@ 2:15 switch to 15 and 16

…and so on.

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Tess Wiegman, Palmer Fox, Brooklyn Longest, Isabelle Wolf

15. Education

16. Plants

@ 2:15 switch to 1 and  2

…and so on.